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Ad Sales

  • Closed Topic: Look around, vote and respond but you need an invitation to add
Current is the world’s first and only peer-to-peer news and information network dedicated to young adults. The Emmy® award winning Current empowers viewers (core age 18-34) to create, influence and determine the content they want to see. The connection between the content and the audience is more powerful than on any other news and information media platform.

This is the destination where content and audience fuse together to create the next wave in media. It’s inspirational and aspirational. For real. Critics and consumers alike have come to recognize Current as the most unique and innovative television-web platform for 18-34 year-olds, where our viewers are responsible for producing 1/3 of our content.

Viewer participation includes our unique and highly effective VCAM (Viewer Created Ad Message) program, which engages our viewers to participate in creating ads for our sponsors. Consumers prefer viewing VCAMs 9:1 over traditional ads.

Current’s content parallels our innovative ad model, which enables us to integrate sponsors in a deeply meaningful and industry pioneering way. We invite you to take a moment and discover Current’s dynamic content experience below.

    • Current News

      The most popular stories submitted to Current's website become Current News, an open source, participatory news update. It’s broadcast hourly on Current TV and posted on Current.com. The most popular stories submitted to Current's website become Current News, an open source, participatory news update. It’s broadcast... more

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      1 day ago
    • VCAM Promo

      Brands like Toyota, T-Mobile, L’Oreal and many others have sponsored Viewer Created Advertising Messages (or VCAMS), and our audience prefers these ads nine to one over traditional advertising. This On-Air promo acts as a callout to viewers to create VCAMs for Current sponsors. Brands like Toyota, T-Mobile, L’Oreal and many others have sponsored Viewer Created Advertising Messages (or VCAMS), and our audience ... more

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      3 days ago
    • Waterboarding

      Kaj Larsen investigates the practice of waterboarding, an interrogation practice allegedly used by the U.S. government. Is it a legitimate technique or torture? Kaj Larsen investigates the practice of waterboarding, an interrogation practice allegedly used by the U.S. government. Is it a legiti... more

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      11 days ago
    • Vanguard Journalism

      Our award-winning Vanguard Journalism team shines light on untold stories around the globe.

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      2 days ago
    • Sponsor Integration Example - Zune

      An example of the on-air graphics for Current sponsor Microsoft Zune.

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      2 days ago
    • Sponsor Integration Example - Toyota

      An example of the on-air graphics for Current sponsor Toyota.

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      6 days ago
    • Sponsor Integration Example - L'Oréal

      An example of the on-air graphics for Current sponsor L'Oréal.

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      6 days ago
    • Sponsor Integration Example - Sony

      An example of the on-air graphics for Current sponsor Sony.

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      9 days ago
    • All Eyes on: My Morning Jacket

      Current Fix is where our audience discovers new music and meets the artists in their element. In this Microsoft Zune sponsored Current Fix pod, shot at Lollapalooza. "All Eyes On My Morning Jacket" feat. the Chicago Youth Symphony Orchestra enlisted the help of the band and their fans to shoot footage of My Morning Jacket's festival performance using digital cameras and cell phones from all angles! Current Fix is where our audience discovers new music and meets the artists in their element. In this Microsoft Zune sponsored Curre... more

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      15 days ago
    • Current at SXSW

      Current at this year's South by Southwest Music conference.

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      13 days ago
    • Current at Bonnaroo

      Current TV at this year's Bonnaroo Festival.

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      12 days ago
showing 1 - 11 of 11

learn about current

Programming
Pod Families
VC2 (Viewer Created Content)
VCAM: Viewer Created Ads
VCAM Hall of Fame
Live VCAM Assignments
Additional Information
Media Kit (pdf)
Press Releases
Research (pdf)
Music on Current
Current Fix
Daily Fix
Portishead
Radiohead
Want to find out more about advertising with Current:

Jeff Imberman

SVP, Ad Sales
1250 Broadway
12th Floor
NY, NY 10001
jimberman@currentmedia.com
[p] 212.967.7044

Contributors (4)
Ad Sales

ad_sales jason_knight derk ivyheartsmando