Community | December 02, 2008 | 0 comments

Cyber Mondays hot deals will not top last year.

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Cyber Monday is the biggest online shopping day of the year. But by mid-day, it appeared as though sales might just reach last year's numbers.

Nearly 84 percent of retailers planned a special promotion for Cyber Monday, up from 72.2 percent in 2007, according to the eHoliday survey conducted by Shopzilla.org this fall.Nearly 25 percent of retailers surveyed indicated they would offer one-day sales, and nearly 23 percent planned to offer free shipping on all purchases.

The top five selling items at Amazon:
1. the Kindle, Amazon.com's wireless reading device;
2. and 3 two different GPS devices
4. a Sony Blu-Ray player
5. Apple's 8-gigabyte iPod music player.

Amazon.com offered shoppers significant savings on several items:
20 percent to 50 percent off on Creative's Zen 4-gigabyte MP3 player
53 percent off Microsoft Home and Student Office software
45 percent off the Samsung 2233BW 22-inch LCD monitor

There may be a silver lining in Monday's official confirmation that the American economy has been in a recession since December 2007, suggested Forrester's Mulpuru.

"Usually, when they declare a recession, it's the bottom of the stock market," she said. "So, in one way, it is actually a bit of a relief. People have been talking about a recession for a year now. It may mean we can see a light at the end of the tunnel because, hopefully, we know where the bottom is."

As for Forrester's October prediction of 12 percent growth in Web sales during the November and December holiday season, Mulpuru acknowledged the figure may be too high.

"We'll know more in the next few weeks," she said. "It depends on how strong December is."
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