Community | September 27, 2011 | 0 comments

Salon CEO Calls For 'American Spring' With Site's Relaunch

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David Talbot has seen Salon go through several iterations since founding the site in 1995. He was Salon’s editor-in-chief for a decade and served a couple of stints as CEO. In July, Talbot returned as interim CEO -- a position he’s now decided to keep indefinitely as Salon relaunches with a populist mission.

“Salon is initiating a call for an American spring,” Talbot said, “a national conversation to profoundly renew this country in the same spirit as people in Europe in the streets and throughout the Arab World.”

In an interview with The Huffington Post, Talbot said he wants Salon to be a populist voice that can "help initiate a conversation about what the country needs to do.” He said he plans on putting more resources into reporting around the country, likening Salon's mission in covering the Great Recession to writers and photographers during the Great Depression. He said Salon will also increase original video and plans to have “a series of public events around the country to engage a broad selection of Americans in this conversation.”

That all sounds good. But given that Salon is operating at about a $1.5 million annual loss, has laid off staffers in recent years, and was being shopped around in early 2011 due to long-term financial struggles, it's surprising the company can beef up its editorial presence right now.

http://www.huffingtonpost.com/2011/09/27/salon-ceo-site-relaunch_n_981992.html
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