Entertainment | January 26, 2011 | 0 comments

H&M Attempts Eco-fashion Redemption with 'Waste' Collection

source: http://www.thefashioncult.com/2011/01/elbaz-sloppy-seconds/

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EightyJane
Fast fashion chain H&M was disgraced last year when, just days after the release of the supposedly eco-friendly "Garden" collection, news hit that NYC stores were caught trashing unsold clothing. It seems the retailer is attempting some semblance of redemption in the sustainable fashion arena with it's new "Waste" collection. The limited edition line is made from the leftovers and scraps of the craze-inducing Lanvin collaboration designed my high fashion designer Alber Elbaz.

Read more at http://www.thefashioncult.com/2011/01/elbaz-sloppy-seconds/
  1. groups:
    Entertainment,   Art and Style,   Fashion,   Technology
  2. tags:
    Fashion,  Sustainability,  Eco-Fashion,  H&M,  2 more
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