Hollywood Rushes Out 3-D Movies in Wake of 'Avatar'
source: http://online.wsj.com/article/SB10001424052748703562404575067671820288834.html?mod=googlenew...
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Hollywood studios, juiced by the success of "Avatar," are tripping over each other to release movies in 3-D. In the process, they risk overloading multiplexes, which are equipped to handle only a portion of the 3-D pack at a time.
More than 20 3-D releases are scheduled already for this year, and additional titles are expected to be announced. Costly productions could wind up cannibalizing each other as they jostle for screens. As of the beginning of the year, less than 10% of the U.S.'s roughly 40,000 screens were 3-D enabled, according to the National Association of Theatre Owners.
More:
http://online.wsj.com/article/SB10001424052748703562404575067671820288834.html?m...
More than 20 3-D releases are scheduled already for this year, and additional titles are expected to be announced. Costly productions could wind up cannibalizing each other as they jostle for screens. As of the beginning of the year, less than 10% of the U.S.'s roughly 40,000 screens were 3-D enabled, according to the National Association of Theatre Owners.
More:
http://online.wsj.com/article/SB10001424052748703562404575067671820288834.html?m...
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