RedBox and GameFly Watch out Netflix setting up video game renting service "Qwikster"
source: http://www.videogamepride.com/index.php?/topic/1346-netflix-setting-up-video-game-renting-se...
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- alexsmith01
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The video gaming rental market is just about to change well Eventually that is.
Let's hope that the quality of this image won't be analogous to the quality of the Qwikster service.As of today, that's all about to change. Eventually.
Effective "soon," Netflix is about to make a massive branding change, essentially splitting the company's online streaming business and its mail order media business into two distinct properties. A blog entry from Netflix CEO Reed Hastings outlines that the Netflix name will remain with the online streaming service, while the DVD rental business will be re-branded Qwikster. For everyone hastily scribbling down notes on jokes to make about this fairly awful new name, make sure to include the Qwikster Twitter account, which presumably is not under the control of the folks at Netflix--unless, of course, Qwikster's new mascot is a thoroughly blazed up Elmo who enjoys bench pressing, casual misogyny, and using the word "shyt" a lot.
Almost an afterthought in Hastings' announcement, though likely a fairly big deal for anyone reading this story on this website, is the fact that video games will be added to the Qwikster service. This will include Xbox 360, PlayStation 3, and Wii titles at the outset, and users who opt to rent games will incur a slightly higher subscription fee, much as anyone who rents Blu-ray discs does. There is no specific launch date for the games service, unfortunately. All the hastily photoshopped announcement image (see above) says is, again, "soon."
So now there will be 3 main players RedBox GameFly and Qwikster by Netflix.
Let's hope that the quality of this image won't be analogous to the quality of the Qwikster service.As of today, that's all about to change. Eventually.
Effective "soon," Netflix is about to make a massive branding change, essentially splitting the company's online streaming business and its mail order media business into two distinct properties. A blog entry from Netflix CEO Reed Hastings outlines that the Netflix name will remain with the online streaming service, while the DVD rental business will be re-branded Qwikster. For everyone hastily scribbling down notes on jokes to make about this fairly awful new name, make sure to include the Qwikster Twitter account, which presumably is not under the control of the folks at Netflix--unless, of course, Qwikster's new mascot is a thoroughly blazed up Elmo who enjoys bench pressing, casual misogyny, and using the word "shyt" a lot.
Almost an afterthought in Hastings' announcement, though likely a fairly big deal for anyone reading this story on this website, is the fact that video games will be added to the Qwikster service. This will include Xbox 360, PlayStation 3, and Wii titles at the outset, and users who opt to rent games will incur a slightly higher subscription fee, much as anyone who rents Blu-ray discs does. There is no specific launch date for the games service, unfortunately. All the hastily photoshopped announcement image (see above) says is, again, "soon."
So now there will be 3 main players RedBox GameFly and Qwikster by Netflix.
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- groups:
- Movies
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- tags:
- Gaming, Games, Video Gaming, video gaming renting, 1 more
