Rolling Stones' tongue sold for £51,375
source: http://news.bbc.co.uk/1/hi/entertainment/7592515.stm
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The original artwork for The Rolling Stones' lips and tongue symbol has been sold by London's Victoria and Albert (V&A) Museum.
The logo, originally designed in 1970 by artist John Pasche, who received £50 for creating the iconic image, and used by the rock band ever since, was auctioned off in the US for $92,500 (£51,375). Half the cost was met by charity The Art Fund, which called the work "one of the most visually dynamic logos ever".
Pasche was studying at London's Royal College of Art when Stones frontman Mick Jagger, disappointed by the bland designs put forward by record label Decca, began looking for a design student to help create a logo. The singer went to see Pasche's degree show, which eventually led to the iconic pop art design's creation, first used on the Stones' Sticky Fingers album in 1971.
The V&A's Victoria Broakes called the lips and tongue "one of the first examples of a group using branding" and "arguably the world's most famous rock logo."
The logo, originally designed in 1970 by artist John Pasche, who received £50 for creating the iconic image, and used by the rock band ever since, was auctioned off in the US for $92,500 (£51,375). Half the cost was met by charity The Art Fund, which called the work "one of the most visually dynamic logos ever".
Pasche was studying at London's Royal College of Art when Stones frontman Mick Jagger, disappointed by the bland designs put forward by record label Decca, began looking for a design student to help create a logo. The singer went to see Pasche's degree show, which eventually led to the iconic pop art design's creation, first used on the Stones' Sticky Fingers album in 1971.
The V&A's Victoria Broakes called the lips and tongue "one of the first examples of a group using branding" and "arguably the world's most famous rock logo."
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