Coca-Cola leads Recycling effort during NASCAR's 2009 Ford Championship Weekend at the Homestead Miami
source: http://3blmedia.com/theCSRfeed/Coca-Cola-leads-Recycling-effort-during-NASCARs-2009-Ford-Cha...
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Coca-Cola will join forces with NASCAR and the Homestead Miami Speedway to bring recycling to NASCAR fans during the 2009 Ford Championship Weekend November 20 – 22. The event in Homestead, Florida marks the culmination of a season-long effort to encourage NASCAR fans to recycle.
During the 2009 season, Coca-Cola and NASCAR collaborated to bring recycling programs to 14 tracks, and as a result of this initiative more than 2.5 million beverage containers were diverted from landfills into the recycling stream.
For this weekend’s season-ending events, more than 400 Coca-Cola identified recycling bins have been placed around Homestead-Miami Speedway, giving race-goers plenty of opportunities to recycle their used beverage bottles and cans. Fans camping at the RV campground site can recycle their aluminum and plastic beverage containers in special plastic recycling bags provided by Coca-Cola. A few lucky recyclers at the campgrounds will be rewarded by NASCAR with an exciting track experience – a lap around the track in a pace car, a spot at the drivers’ pre-race meeting, or access to the infield to view the driver introductions.
http://3blmedia.com/theCSRfeed/Coca-Cola-leads-Recycling-effort-during-NASCARs-2...
During the 2009 season, Coca-Cola and NASCAR collaborated to bring recycling programs to 14 tracks, and as a result of this initiative more than 2.5 million beverage containers were diverted from landfills into the recycling stream.
For this weekend’s season-ending events, more than 400 Coca-Cola identified recycling bins have been placed around Homestead-Miami Speedway, giving race-goers plenty of opportunities to recycle their used beverage bottles and cans. Fans camping at the RV campground site can recycle their aluminum and plastic beverage containers in special plastic recycling bags provided by Coca-Cola. A few lucky recyclers at the campgrounds will be rewarded by NASCAR with an exciting track experience – a lap around the track in a pace car, a spot at the drivers’ pre-race meeting, or access to the infield to view the driver introductions.
http://3blmedia.com/theCSRfeed/Coca-Cola-leads-Recycling-effort-during-NASCARs-2...
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- groups:
- Green, 3BL Media Cause Marketing News
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- Recycling, Ford, csr, Championship, 2 more
