Live Streamed Goldfish Tanks Calls Attention to Ocean Garbage
source: http://www.facebook.com/projectkaisei?sk=app_159415870778798
Cohn & Wolfe and non-profit group Project Kaisei partnered to create an Eco-reality show campaign on Facebook(go to: http://www.facebook.com/projectkaisei?sk=app_159415870778798) starring a goldfish named Kai. The efforts aims to call attention to the impact of plastic pollution in the world's oceans. A live streaming video shows Kai in a habitat full of plastic - a representation of dirty areas of the Pacific ocean..
Every donation made to Project Kaisei removes a piece of plastic from Kai's home and helps fund the organization's third cleanup expedition in the North Pacific Gyre.
Every donation made to Project Kaisei removes a piece of plastic from Kai's home and helps fund the organization's third cleanup expedition in the North Pacific Gyre.
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- tags:
- Environment, Facebook, Sustainability, Ocean, 4 more