Make It Your New Year's Resolution to Help Animals!

Animal Equality...
International Organization for the Abolition of Animal Slavery

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31 December 2011

Make it your New Year's resolution to Help Animals!

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Each year Animal Equality carries out many vegan outreach activities and investigations in defence of animals. With this work we aim to touch peoples’ hearts, in the hope that they will discover a lost empathy towards non-human animals. We aim to show them that it is easy to create a world without animal exploitation.

Much impassioned work was carried out during 2011, and it would not have been possible without the dedication of new volunteers and supporters just like you.

Read ahead to see how we carried out activism for animal rights in the UK and elsewhere in Europe throughout the year.



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2011: a year growing up!


We believe that human education is the first step to equality, and a truly kind world. During 2011, we carried out dozens of events and info-stalls in the UK.

Here are some examples of our work:

• In the UK alone, during our Demonstrations promoting veganism and free vegan food giveaways, we handed out 12,000 vegan leaflets.

• We launched a brand new website called ChooseVeganism.org, Thanks to the website’s new video, 'A message of respect', we received more than 11,000 visitors in a few days.

• Hundreds of vegan outreach events were carried out in Spain, Poland, UK and Venezuela, more four undercover investigations.


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Our dedication did not stop in these countries; in India we started to work to convince the Indian Government to prevent elephant deaths on railway tracks.



Another important event during 2011, was the creation of a new branch of Animal Equality in Italy, based in Rome!

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International Animal Rights Day 2011:

A fantastic celebration of the International Animal Rights Day 2011, marked this year as being such a success in terms of recruiting new activists and achieving excellent worldwide media coverage on our activities. A brief summary of our events to mark this important day are as follows:

• LONDON (UK): Crime scenes featuring the outlines of the victims of the speciesism calling on passers-by to adopt a vegan lifestyle.
Photo gallery: http://flic.kr/s/aHsjxhi5Na

• MADRID (Spain): 400 activists gathered to show 400 corpses of dead animals, and demand justice for the billions of animals who continue to die each year as victims of speciesism.
Photo gallery: http://flic.kr/s/aHsjxgLviM

• ROME (Italy): For six hours, the Pincio's square was covered with 100 crosses, each one accompanied by a photo of an animal who had been exploited and/or killed for human consumption.

Photo gallery: http://flic.kr/s/aHsjxhWfTD


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Investigations:

Behind the closed doors of the animal exploitation centers, Animal Equality's Investigation Team with hidden cameras exposed the reality and misery of animals' lives. With our investigation work, we aim to change society into one that respects animals by promoting a vegan lifestyle.

Some examples of our investigation work are as follows:

• We recording of the brutal killing of minks on one of the biggest fur farms in Spain.


• We carried out a unique and intensive undercover investigation into the most important zoos in Spain.

- Visit the website: Spanishzoos.org

• We infiltrated Tordesillas, one of the biggest bullfighting traditions in Spain.


• We documented the gruesome ritual slaughter of 6.000 lambs for the ‘Feast of Sacrifice’ in Melilla, Spain.



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