Spinning the Spinoff - Baseline Intelligence
source: http://www.baselineintel.com/research-wrap?detail/C8/spinning_the_spinoff
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- jamesluk
- added this
Former David E. Kelley Development SVP Neely Swanson explains the marketing thinking behind today's current spate of television spinoffs.
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- groups:
- Art and Style
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- tags:
- Television, Marketing, Fox, NBC, 7 more
