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HP PhotoSmart VCAM 94 items | updated Dec 12 2010

make tv ads upload your VCAM one of many ways to get on tv

HP PhotoSmart VCAM
Make an ad for HP!
- $$$ PAID ASSIGNMENT
- VIDEO SUBMISSIONS ONLY
- ENDS 10/24/2009 06:00 AM GMT

more info

HP's latest printer brings never-before seen features into your home. With its large touch screen display and direct access to the web, you can even print without using a PC.

your assignment

Make a VCAM showing how the features of the HP PhotoSmart Premium with TouchSmart Web All-in-One can become a part of every family's life. Show us how the features of this new web-connected printer save you valuable time and do amazing things. Be sure to highlight the benefits of its web-enabled print applications (Google Maps, Fandango Tickets, Coupons.com, or Snapfish) in a creative and interesting way. Clearly demonstrate how these features save time and eliminate the need for a PC.

More information about the product can be found at http://current.com/hpreveal.

payment

If your VCAM is selected to air on Current, you’ll earn $5,000! This one-time fee grants Current the right to use your VCAM throughout the world in all media in perpetuity. For more details, check out the customized HP VCAM Submissions Terms.

mandatories

Since the product is not yet available, please use the creative assets below in your VCAM. You must include at least two of the four web-enabled print application videos (HP Video – Apps): Google Maps, Fandango Tickets, Coupons.com, or Snapfish
Include the video endtag
Must be 30 seconds in length (with the endtag)
In order to clear your VCAM for broadcast, please ensure that you have the rights to all images and music for commercial purposes. Do not incorporate assets from other websites, including HP.com and "royalty-free" sites,
or any 3rd-party logos. You can download Video & Legal Music Release Forms here
Submit your VCAM through the UPLOAD YOUR VCAM NOW button

helpful hints

Target Audience
Successful Families. Household income of greater than $75K. 30-39 years old. Modern parents with young children. Earlier adopters, tech comfortable. Socially connected. Active with friends or family and often on the go. Printing helps them take their printed materials with them, be organized and savor the moment... instantly and easily.

Tone
Easy, fun, inspired.

This assignment closes Wednesday, September 23rd, 2009 at 11:59pm PT.

Please download the VCAM Producer's Guide if you are curious or have any questions regarding how to create your VCAM assignment.

resources

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- 4
  
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  by loustriker | 0
- 9
  
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  by theproducer101 | 0
- 10
  
  Fingers
  
  The HP PhotoSmart Premium with TouchSmart Web All-in-One gives us the world, all at a touch of a finger.
  
  by theproducer101 | 0
- 11
  
  Simplify
  
  Life is full of complications.
  
  by fleminmp | 0
- 12
  
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  by drewkoze | 0
- 13
  
  1 guy + 1 camera = 1 HP VCAM!!
  
  I have no formal training. My only equipment is a Canon Powershot camera and free Windows Movie Maker software. In spite of that, I truly hope my concept for the...
  
  by redraider1109 | 0
- 14
  
  My partner's a printer
  
  He's a cop. And a printer
  
  by jpw4134 | 0
- 15
  
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- 16
  
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  by smallexprod | 0
- 17
  
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  by directorgal | 13
- 18
  
  HP VCAM: Ready, Steady, Print! [Submission]
  
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  by niccolo | 3
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  HP VCAM: Meet the HP Photosmart [Submission]
  
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  by atomx | 6
- 20
  
  Goodbye PC - hello Photosmart
  
  Even if your ex can't let go, the HP Photosmart will keep you moving forward
  
  by photonex | 7

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Make a 30-second commercial for HP and you could earn $5,000!

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HP PhotoSmart VCAM 94 items | updated Dec 12 2010

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