Nissan Cube Collegiate Challenge: Part 4

dgreene
In the Nissan Cube Collegiate Challenge, students from 10 schools across the country navigate a real-world business project and design a marketing campaign for the Nissan cube. They incorporate research, advertising, public relations, event marketing and sales promotion into their marketing strategy.

In this fourth of 6 videos, check out the event put on by the students from San Diego State University. With a much smaller team than Pitt, do they still have what it takes to be successful?

To see the next episode of the Nissan Cube Collegiate Challenge, keep checking http://current.com/nissancube.
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