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Buying Local: The Counter-arguement

  2. louistx
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With many brands selling themselves as local alternatives to big corporations, many fail to stop and think about the usual arguments for buying local, which are usually 1) cutting out the middleman, 2) helping the local economy, and 3) cutting down on transportation costs and thus helping the environment.

Elizabeth Spiers reflects on her own Brooklyn neighborhood where university educated, self-proclaiming liberals try to force the "buy local" mantra down the throats of consumers and realizes that these supposedly smart people fail to see that "buy local" is co-opted by big corporations as a marketing tool.
louistx

1 response // Buying Local: The Counter-arguement

  • Big marketing will always "co-opt" every marketing tool they can find, but the buy local movement needs to hold strong. Local economies are our future whether we like it or not in the coming decades due to the need to cut out fossil fuels.
    Kati_kat

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