The Piggy Bank - reupload
- added July 11, 2008
- 72 responses
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embed code
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- rahmad
- added this, vfx and animation
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- the_bunion
- production designer
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- hazelmeeks
- producer, director
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- chris carroll
- director of photography
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- related topics
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- VCAM Submissions (456)
- VCAM Contenders (334)
- Wachovia VCAM (86)
The magic of savings, in the palm of your hand.
Producer/Director: Hazel Meeks
Director of Photography: Chris Carroll
Production Designer: Chrystal Lee
Animation & VFX: Raza Ahmad
reupped 07/11/08
Producer/Director: Hazel Meeks
Director of Photography: Chris Carroll
Production Designer: Chrystal Lee
Animation & VFX: Raza Ahmad
reupped 07/11/08
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Super cute kid, and it shows anyone can save!
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- tiacarraway
- 2 months ago
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hey Julie finally let us know what you think!
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- hazelmeeks
- 2 months ago
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Nicely done, that kid has an awesome piggy bank.
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This is outstanding! Excellent.
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folks... thanks for the kind words... please spread it around and show your friends... and vote!! (we're still trying to overcome the default negative votes everyone else gave us before the video went live :D )
thanks.
-raza -
that kid is adorable. and i love the steely sound when he first "unsheaths" the penny. Remember when money was that badass to you? god.
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- chrisbudmelman
- 2 months ago
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Love the crazy world inside the piggy bank, very awesome. Great work guys.
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- ccarroll84
- 2 months ago
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Excellent work! Well-conceived, designed, directed, shot and edited. Great flow of images and a clear and direct dramatic arc.
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- wcmcdonald
- 2 months ago
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The savings story is captivating. The production is superb and makes me want to see more. And to save with Wachovia!
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Utterly tight. I wish my change jar did that shit.
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Great job guys--looks legit!
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Cute video, nice animation and very professional. I'm impressed!
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Wow, guys, this is top-shelf!!
I love the amazing story...and the music and sound design are par excellence, as well as the adorable young actor. Just don't understand one thing--why a shot of the fighter plane just before the end?
(btw, don't worry about all the "negative" votes if you get them, someone with less talent is spamming all the VCAMs with "VOTE DOWN" votes and I'm sure the Current honchos are gonna pay little to no attention.)
Way to go!-
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- Julie_Soller
- 2 months ago
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THIS IS AWESOME! Super fun and well done!
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this kid is such a cutie!! I love it, what a great commercial! You're all rock stars!
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I think that the idea is a good one and will appeal to children to show that saving will help them get what they desire.
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This is a fascinating idea and would gain the interest of everyone that watches it, definately encourages saving and made me look up the bank and how to open an account.
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Where can I open up an account? Top notch artistic marketing!
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this commercial makes me want to obsessively check my savings account balance. now i just need to starting putting money in there on a regular basis!
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Awesome! Really, guys. I'm going to put a penny in the first pig I see. But seriously, Wachovia--it makes banking feel adventurous and fun (a tough sell).
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- purplepeopleater
- 2 months ago
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I want to be a penny. Not a tree, a penny.
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very cute! Well done and imaginative and the kid was great :)
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appeals to the hopeful kid in all of us - remember your first bank and how important a small amount was?
apparently wachovia does too! -
Chris, this is hot. you didn't tell me you were working on this. Well, I vote very highly for this and will pass on the word.
-Peter-
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- p0j0gehring7
- 2 months ago
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I love the exploding piggy bank! I wish that could happen to me... Every kid's (and adult's...) dream. Captured beautifully. Awesome job!
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- soraya_selene
- 2 months ago
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well done... the shot from under the bed was awesome!
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- benkfoster
- 2 months ago
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very cool...
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This is fantastic! What creativity! I will deff. spread the word to my friends to vote up on this :-)
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Great commercial, very stylish and clever. Innovative and above all memorable.
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Shows that by saving your pennies you can get what you want!
Wachovia should jump at this add, its young, funky and has a wide appeal. -
I love the difference in this ad just the thing to capture the kids into saving once captured they should grow into adult savers which means better business!
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wow! wont forget this one in a hurry, very imaginative.
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great commercial. gets the point across interestingly without any stupid white-room, mac-wannabe crap. Great job!
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WOW!!! I loved the animation and the really cute kid. I also liked how the kid didn't have to say anything for me to want to save! great job!
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- alicerosetewell
- 2 months ago
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Great ad loved the exploding pig Ruth
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WOW
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I loved this advert. It is slick and captures the type of advertising that is popular at the moment. Nice idea to focus on the younger saver. Most adults are stuck in what they know and it would be hard to persuade them to move but capture a child and the likelihood is that they will bank with you for life! I know that I did!
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This is clearly the BEST!
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nice cg shot. You work for a professional edit house I assume
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Great filming, choice of kid and music, very magical which appeals to kids and the kid in all us adults. Simple theme of save a little and watch it grow with no effort - very appealing. Liked the plane touch which implied to me the sky's the limit. Job well done.
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This is my second viewing., Very compelling to ad to save. With the problems with banks, I know that Wachovia is a safe place for me.
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saving is good.
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- twyforddiamond
- 2 months ago
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This would certainly catch my attention and get my kids interested in starting an account with the bank that sponsored this ad.
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very cleaver, a penny saved is a penny earned with interest.
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Wonderful commercial, beautifully filmed and great attention to detail – every little boy saved for his dream bike. Made me dig out my old piggybank so I can start saving for a new car! I’ll be looking at the Wachovia
