Community | August 08, 2008 | 0 comments

TrendsSpotting Handbook Of Online China

Apurba
Nin Hao !

In the spirit of drilling down the dynamics of the Internet in China , We have published a data filled , action packed slideshow “Handbook of Online China” on the eve of Beijing Olympics inauguration . The report focus on three key themes - China as an online leader , China Insider - the competitive landscape in Search , IM & Web 2.0 & Business in Online China - that are essentially key indicators of the ongoing development of the dynamic Internet market in China.

The report is unique of its kind & we are sure as an online china observer , analyst & investor you will find the slideshow really handy. Our summary follows :

* China is the largest market for Internet users (253 MM as of June 2008) despite the fact that only 19.1% of the country’s population is online.The rapid growth in Internet usage can be estimated from the fact that around half of Top 20 trafficked Asia Pacific sites are in China.
* Chinese Internet is for Virtual Fun. Chinese are much addicted to Internet than their US counterparts.
* Local players outperforms western players.Tencent’s QQ leads the IM market with whopping 78% market share. Google has mere 25% market share in Chinese search market.
* China ranks above daily Global average across all social media . More than one third of Chinese netizens spend 1-3 hours daily on BBS. As we reported earlier BBS are acting as grape vine to spread buzz like ‘Fake Tiger Scam‘ & ‘Nail House‘.
* Did you meet JingJing & Chacha ? They are Chinas virtual cops . Internet censorship is very common in China but 85% of Chinese Citizens approve Internet Censorship .
* Why Online ad market in China is HOT ? Check out the report for latest stat on Chinese Internet players earning from online ads & per capita Ad spent .
* Finally if you are keenly watching the global platform war , this report includes the state of Chinese Internet players affinity towards OpenSocial.

We would wait for your feedback & comments on the report. If you want a copy of this slideshow feel free to drop us a note.We shall be happy to mail you the same .
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