Community | February 04, 2009 | 0 comments

Sex Pistol helps boost Dairy Crest butter sales

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Dairy Crest has no plans to raise capital or cut its dividend, it said on Tuesday, as it reported steadying trade since a November profit warning, helped by a marketing campaign fronted by former Sex Pistol John Lydon.

The maker of Cathedral City cheese, Yoplait yoghurts and Clover spreads said sales rose 4 percent in the nine months ended December 31, down from 6 percent at the half-year stage, though this was partly due to the sale of a cheese business.
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