BT has dropped Phorm’s Webwise, the controversial behavioural advertising system that profiles internet users based on a reading of their internet traffic.
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- spiritquest
- added this
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I love it when companies listen. And like BT have always said, 'It's good to talk...'
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It's good to listen as well.
Shame it took them this long to listen to their millions of customers that didn't want the automatic opt-in to the system in the first place.
You get the impression though that it'll get replaced with something similar pretty soon
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assumed they always did this
