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Black Hat: Articulating the Value of Security
http://information-security-resources.com/2009/10/12/black-hat-articu...
How do we market security? The cyber-bullies among us might still use Fear, Uncertainty, and Doubt. While this may produce short term acquiescence, that approach ultimately alienates us from the decision makers. Ultimately, security professionals must identify what is valuable to the business and then associate the need for security with those assets
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