Common takes us cross-country for a whirlwind promotional tour. We're Embedded with him at morning radio shows, record store signings and on stage.
In part 1, Common walks us through a flurry of appearances in the media and in the community. "This whole process is like a campaign," Common says. He also talks about the heavy, futuristic beats on "Universal Mind Control." In Los Angeles, Common performs the title track from the album. And his friend and collaborator Pharrell talks about Common's rapid-fire beats.
Current Music Presents: Embedded is a six part special that puts you on the ground and behind the scenes with unrivaled access to your favorite musicians. We've traveled the world, going beyond performances to bring you the most intimate and unfiltered moments in artists' lives. When others stop the cameras, we capture the real story of today's top musicians.
Get more at http://current.com/embedded.
In part 1, Common walks us through a flurry of appearances in the media and in the community. "This whole process is like a campaign," Common says. He also talks about the heavy, futuristic beats on "Universal Mind Control." In Los Angeles, Common performs the title track from the album. And his friend and collaborator Pharrell talks about Common's rapid-fire beats.
Current Music Presents: Embedded is a six part special that puts you on the ground and behind the scenes with unrivaled access to your favorite musicians. We've traveled the world, going beyond performances to bring you the most intimate and unfiltered moments in artists' lives. When others stop the cameras, we capture the real story of today's top musicians.
Get more at http://current.com/embedded.
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