Secrets The Produce Aisle Keeps - Technology Induced Transparency

@kpix.dayport.com

Companies Like Top 10 Produce LLC and Harvestmark are putting technology in place to read the small stickers on produce items by using mobile phones. Once Accessed, these stickers can let consumers use social media to communicate directly with the farmer or to leave reviews about the produce. Also, the sustainability of the growing practices can be considered by consumers who are interested in supporting sustainable agriculture. And, because the produce is traceable, consumers can confirm if the produce is locally grown.

Top 10 Produce only licenses independent producers and limits the amount that any single grower can label under the Top 10 label to 1 million dollars or less per year, to even the playing field between small and large farming operations.

Top 10 uses the Databar codes already used by in-store scanners and Harvestmark has 2d codes unique to Harvestmark.

For more information about Top 10 Produce see:

http://top10produce.com/retailerbenefits.aspx

For more information about Harvestmark see:

www.harvestmark.com
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TOP10PRODUCELLC
  • added November 08, 2009

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