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Vanguard correspondent Christof Putzel takes a behind the scenes look at the adult entertainment industry, examining its history and impact on the ever-changing face of new media.
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    Vanguard Journalism,   Tech,   Upstream,   News,   10 more
  2. tags:
    Tech,  Technology,  Internet,  Web 2.0, 10 more + add
  3. credits:
    Christof Producer,
    JD_Buffalo Editor,
    Andrew McAllister Editor,
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Christof
  • video added November 12, 2009

66 comments // Porn 2.0 // Video

  •  

    I can't believe this 'industry'. The people in it- from the stars, to the directors, to the people whose job it is to 'promote' the websites on the internet- they ONLY think about the money that it brings them. Not how it is affecting other people.

    I think that *possibly* the porn industry might have potential in this world. It's just that the way it is today...it isn't healthy for people. It is exposing people to all kinds of extreme behaviour that isn't normal, it is creating and reinforcing gender and age stereotypes- and it is affecting millions of people's sexualities, not to mention the relationships that go with them.

    Until I see a major change in this industry, I won't be able to agree with it or support it in any way. It's not only about the 'quick, easy, money'...we need to consider how people are affected by what they are being exposed to.

    Tardragonfly
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    I think that the positive, legitimate business image that the porn industry is given in this documentary really stems from the companies that they interviewed. However, once you leave these large legitimate companies, the picture changes. Outside of this legitimate porn world, pornstars are not feminists expressing themselves sexually with agency in what they are doing. Many of these women are exploited by a male dominated system which uses them quickly and kicks them out of the industry. They don't have the same degree of agency. Drugs are used to keep the women trapped in the system.

    I was kind of surprised that this didn't come up in the documentary. I think it is important to give the porn industry a fair shake, but it seems to me that the companies represented are the minority. There is another side of porn that remains to be revealed to the world.

    backpacker1
  •  

    i say yes....... It is the American way....Get it all out...........In a dimly lit back ally in the middle of the night.......I didn't even have to press it to play........tooo early for me
    his morning this sort of thing...........

    ankab
  •  

    obviously porn's content is not something i get excited about.

    but i have to say, christof, i think your coverage on it is well done, because the reality is ...that in order to pull off such multi-billion dollar industry, it takes intelligent, techy, geeky people who can run the biz and flood the web.

    as to the second segment: it's true, the porn industry is losing money, but it's not just b/c of pirated copies: even that is stemmed from the fact that it's one less expense people feel they need to spend money on, when the rest of the economy is at stake, ....family values or survival take over and thus, such an industry becomes almost nil.

    ironically, though, as you pointed out in the 3rd segment, like any other business in the world, when sales are down, the companies, the industries are going to find creative ways to get their product back out there.

    2.0 is the future of media communication....it's taking movies, television, written form, everything w/ it.

    ashgallagher
  •  

    Maybe some of the 80 people freshly laid off from Current TV can find work in the porn biz.

    ninos
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    Image...

    One of the companies that is featured in this documentary is kink.com and I've had a chance to view some of the material that they produce. I've got to say that their material is "different" to say the least. However, kink.com has been extremely successful financially. This fact is clearly demonstrated in the Porn 2.0

    Internet pornography is a 3 billion dollar a year industry, and however you slice it up. That's one big pie.

    Porn 2.0 is not an investigative case study into the moral ramifications of the porn industry. It is rather it is a look at the metamorphic nature of the industry and it's attempt to merge with cyberspace as we become more dependent upon the internet.

    The current battle within this niche industry is similar to that of the mainstream television landscape. In which once dominant players (NBC, ABC, CBS) now have to contend with smaller more aggressive companies that are clearly more able to figure out which way the wind is blowing withing their own demographic.

    Porn 2.0 shows how these small upstart companies like kink.com are able to the beat the big production porn studios such as Wicked Pictures. This is due to the fact that they are able to merge with current technologies.

    Now that anyone with a camcorder and a high speed internet connection can produce porn, it has become a game of one oneupmanship.

    As technology becomes more intertwined within our social landscape. It is no surprise that it has permeated to other aspects of our lives including entertainment and sex.

    I found Porn 2.0 an interesting look into the current landscape of the porn industry. However, it only scratches the surface of what is to come.

    SactownJD
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    Image...

    give the people what they want and they will buy it.period

    biggranny
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    Do what you love, I say ...

    derk
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    I understand, but don't follow the logic of Wicked's CEO. You don't keep making high budget porns with plots and such if the market is disappearing or demand has shifted to other content like Gonzo. A smart leader of an organization adapts its company to the current or even the possible future market and continues to thrive. If they want to continue to stay rooted in the past, then they will quickly go under. It doesn't matter what business it is, you have to continue to strive to have an edge over your competitors.

    technic
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    "tech-sex". "new" "better". sex is a driving force of creation, but so is the undefinable, unquantifiable blanket called love. and what porn epitomizes is the common misconception our culture has with progress. technology is the direct derivative of sex, and that's got us into a lot of shit, hypercapitalism, fragmentation in mental well-being, the decline of american educational systems. all i'm saying is sex and tech are snakes in the grass... necessary to betterment and creativity, but things that we need to learn to compose and tame, not let loose bc they have the ability to hedonistically spiral out of control.

    eta
    • eta
    • 12 days ago
  •  

    the one thing I enjoy about well-made amateur porn is that it's unabashed, its sincere. it transcends "porn" and just becomes sex. and as a viewer, it's enjoyable b/c there's more chemistry b/w the actors and less sense of contrivance. it fits and reflects a simple bidirectional function in our current culture: exhibitionism and voyeurism.

    and within the ideals of these 2 sociological movements, i think there's a lot of potential for reconciliation with our sexual and sensual nature. that's why this democratization of the industry is a positive. first of all, wicked pictures is the old guard. and that kinda narrativization and veiled exploitation of sex is passe. we don't need that poorly-made junk. Porn should be straightforward. Leave it to artists and talented folks to make cinema. there's no more place for conventional storylines, stiff acting, ineptitude with color, space and composition, mediocre lighting and production vales... we get enough of that in mainstream cinema. it boils down to: people wanna see people having sex. and if we consummate this truth, then porn & its ripple effects don't become such a detriment to our culture.

    so maybe addressing these things will lead to porn stars and amateur porn being more consistently a door into people having sex. and that will lead to less disingenuous sucks and slobbers and annoying oh-my-gods. and maybe that will lead to our society being more sincere as a whole in our communication and expression with and of one another.

    lastly, jessica drake is not very attractive, and although her perspective about interaction and community is true enough... her actions are thoroughly the epitome of the downside of a twitter culture.

    eta
    • eta
    • 12 days ago
  •  

    Of COURSE folks make money making porn. More power to them, I guess. The problem with porn is, it can be addictive and guys who view porn come to believe that women should all be porn stars and they want to be treated as such. They expect women to behave like porn stars, willing to go through the most degrading and humilating acts to please their men. I've always thought that if a woman had a hole that was big enough, a man would think it was a good idea to screw it.

    In my experience, porn turns men into animals.

    And if you guys who view porn think those women are really ENJOYING the stuff that's depicted, I have a bridge to sell ya.

  •  

    Companies are still making porn?
    I thought it was all just amateurs with webcams and handhelds now.

    flyingkick
  •  

    Sometimes I wonder what this easy access, and availability of pornography is going to do for our society? When I was a teenager, you were lucky to find pornography. I remember finding an old horribly produced video in the back of my fathers closet, and thinking holy cow I found the Golden Fleece! Who doesn't remember seeing their first Playboy? I would think that most young men would laugh at the idea of looking at magazine in this day and age. I think about those two guys from Superbad (Vagtastic Voyage) and wonder if its really like that now. It's so available currently, that you can just wank it whenever you want. Why leave the house? Why even date? Times are a changing.

    SactownJD
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    I am disappointed in current for practically glorifying the "poor" porn industry. For portraying it as barely hanging on in these hard times -even though it maybe. Porn is trash. This documentary would have been better if it had shown another side of it. It took a strictly economic perspective and didn't even begin to touch on the fact that these people are living shallow, exploitative lifestyles, and perpetuating the notion that women are sex machines and guys are only here to "fuck bitches"..at least throw another perspective into the mix current, even if you do feel bad for porn.

    Did anyone else think that by viewing this, it made Christoff or at least the vanguard team, or hell, Al Gore completely sympathetic and "OK," or even fanatical about the porn industry.

    jarrod86
  •  

    if you're using fog machines to make porn...well profit margins are gonna be tough

  •  

    I am somewhat disappointed with this Vanguard piece. I have grown use to this series presenting new and fresh perspectives on whatever topics they choose and tackling it head on but in an intelligent manner. There was some good research done but I don't feel as if I learned anything new. I would have truly enjoyed it if there was a debate created about the morality of the porn industry. Not a pointed stern finger pointing saying 'thou art filthy' but an open and intelligent conversation with both parties being vocal. I am in a way wondering if maybe this is just a part of a larger piece and that I am just misinformed. Maybe there's a Porn 1.0 or something. Also, what happened to the little guys. You interview all these big named industry giants and accomplished companies but you never took a look at the men and women starting out in this business and the struggling to make it. So many questions I have:

    How does one go about taking part in the porn industry?

    What are the varying degrees of interaction in the business and how does it affect
    your lifestyle.

    Do some industry and production people find themselves desensitized to sex, how does it affect heir own sexuality or expressions of intimacy?

    Women actresses in the business, are they treated humane and respectfully? Who are these women and men? What makes them do what they do, what drives them?

    Socio-economics, Race, Ethnicity?

    Why is it that i don't know of any ethnic Wick'd models and actresses?
    What is it like for some of these women to be subject to such intense work that is at most times delegated by a man for the pleasure of men? What companies are the exception to this?

    I am left at the end of this doc very unfulfilled and with more questions than gained knowledge. Wanna make my own doc know just to close the deficit.

    Mzark87
  •  
    Image...

    .....m...........

    ThresholdBroken
  •  

    Im not really surprised that vanguard went this far to do a story about porn. I think vanguard should be an hour long instead of a half hour. There is alot of information and like he said "This is going to be a very new expierience for him."

    Besides that....

    There is a lot of things missed. - the small companies plus the in depth coverage of how the porn stars really act...However he did touch on one point which leads to technology & media - innovation & creativity.

    Everyone can complain about how moral or immoral porn is...that is not the entire issue. What christof is reporting ... it is the fact that porn is this 3 billion dollar industry that is creating new technologies that media is trying to get their hands on for patents plus how piracy effects production. This is good info no doubt, porn is a very broad subject and so is sex all together.

    (Superveining social necessity vs. Supression of Radical Potential (Internet, I-pods, Dvd, blue ray):: written all over this pod. Look up Brian Winston - How Are Media Born and Developed...relate that to porn...there.)

    I'm just a person who is taking a class & is learning about Media, industries, and how things are financed (Communications TV & RADIO Major).

    Christof - I hope this shines some light to your vanguard pod. You did well with the resources that you have gathered. Again, This is a very broad topic.

    ny_nj_soulchild
  •  

    Wicked Entertainment: All the Story driven, plot driven, cocaine driven crapola that nobody ever wanted to pay for but were forced to because you held a monopoly on talent.

    As consumers, we couldn't care less for your profit loss. Thanks for the years of craptastic junk. And good job missing the boat on realtime video and content driven, consumer driven products. I don't use the 'tubes' to pirate your junk, and have given away, trashed or simply deleted 100% of the mainstream jenna jameson fluff that you literally flooded the market with.

    Kink.com: Consumer oriented for the most part. A little too dependent on out-of-the-box ideas from unconventional tech departments. The 'Kink 2.0' Initiative is unimpressive, even disappointing in many areas. Stick with what works PLEASE.

    aitch
  •  

    meh. That one wasnt as great as i thought it would be.. We heard from all the people behind the scenes but what about the actual models?? Did we hear from any of them?? feels kinda odd so have a whole episode about porn but leave out the stars. :P

    Ah well, can't win em all. I still love you Vanguard!!! :)

  •  

    It was interesting to see how this industry is developing but:
    I am also a little disapointed by this. I would have liked to get more insight from the actual actors and actresses. I would have been interested in how they feel about doing this kind of job. And if they don't want to or maybe feel used sometimes.
    But the only opinions there were on that seemed to be those two people who were working for "Wicked". And what they talked about sounded just very surface scratching...

    manuschnirkt
  •  

    Is Vanguard now selling out for ratings as well? Disappointing. One big infomercial for trash.

    JanforGore
  •  

    More interactive like getting a new kind of virus that transmits from computer to human. Oh yeah baby.

    And just because you went to a university or have a degree doesn't mean much. Doesn't mean you're smart. They say it like it makes them legitimate. It doesn't.

    J_Jammer
  •  

    I been online before the first wave of internet porn site hit and the web was but a alpha program being tested . We had Usenet news sites they people posted picture adn stories but the content of the what the web has now was just not there. After the house and senate voted to open the internet to commercial want of business the first porn sites in the US came up with the variation of the phone chat type with the first Video chat sites girls hired to talk to you while watched them.. Now you have ton more and its not just the US but all over the world. It not just bootleggers it the Crime world they should be worried about as more of the big crime group in the UK and Eastern Europa put on like site with anything you can think of in porn. the bootleg content or make their own but they are brutal and will do some really sick thing to keep online. the internet and porn has shared a lot of the years but the darker and nastier side was all was under control to after 1994 and the cat was let lose I don't use the web sites i don't need them but i do have to fight the ones that exploit young people that put out the child porn. the profits in internet porn have drop since those early first days. some of those that i know work on the IT of those early sites have retired with lot of money in the bank and I still happy i didn't do that work..
    the money made at the start was much more than just 3 billion but as they said with just any one being able to make a video and get it online and the pirate video sites they will lose more in the end adn will have to give up or find a way to change with out crossing over into the dark to make a profit . as the joke goes Al Gore invented the net.. no he just was the one to take off the leash and let the web run wild and free and changing the intent forever.

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