Google poised to be your Phone Company

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(Wired) -- Google is set to become your new phone company, perhaps reducing your phone bill to zilch in the process.

Seriously.

Google has bought Gizmo5, an online phone company that is akin to Skype  but based on open protocols and with a lot fewer users. TechCrunch, which broke the news on Monday, reported that Google spent $30 million on the company.

Google announced the Gizmo acquisition on Thursday afternoon Pacific Time. Gizmo5's founder Michael Robertson, a brash serial entrepreneur, will become an Adviser to Google Voice.

It's a potent recipe -- take Gizmo5's open standards-based online calling system. Add to it the new ability to route calls on Google's massive network of cheap fiber. Toss in Google Voice's free phone number, which will ring your mobile phone, your home phone and your Gizmo5 client on your laptop. ÿþ

Meanwhile you can use Gizmo5 to make ultracheap outgoing calls to domestic and international phone numbers, and free calls to Skype, Google Talk, Yahoo and AIM users. You could make and receive calls that bypass the per-minute billing on your smartphone.

Then layer on deluxe phone services like free SMS, voicemail transcription, customized call routing, free conference calls and voicemails sent as recordings to your e-mail account, and you have a phone service that competes with Skype, landlines and the Internet telephone offerings from Vonage and cable companies.

That's not just pie in-the-sky dreaming.

http://www.cnn.com/2009/TECH/11/13/google.phone.service/index.html
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Hurtsville
  • added November 16, 2009

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