The Rise Of The Power Professionista
source: http://jcreport.com/intelligence/gilt-groupe/230609/rise-power-professionista
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- MichelleSun
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The 1988 film Working Girl, starring Melanie Griffith, is a true pop culture relic of the '80s that was dated even as it reached its initial popularity. Though the movie has almost been lost with the passing of time, it remains an important depiction of women entering—for the first time, really—high powered positions in the capitalist hierarchy. The resulting stereotype of powerful working women is even more significant, however, in its falsified exaggeration.
For years, fashion and style have slowly made their way into executive offices on Wall Street, but 2009 has been a watershed year for the fashionable businesswoman. The changing infrastructure of capitalism has allowed it to happen: we've been let down by the men in pinstripes with slicked back hair, and by their female counterparts in pencil skirts and blazers. With companies all over the world changing their game to make up for past losses, the look of business has changed as well. Enter the power professionista, a new kind of businesswoman woman whose standout professional savvy is reflected in her equally style-savvy wardrobe.
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For the first time in business, we're seeing real changes—in its structure, yes, but also to its look. Times are still hard, of course, but dressing for success—and the sake of pure style—is as good a starting place for improvement as any.
For years, fashion and style have slowly made their way into executive offices on Wall Street, but 2009 has been a watershed year for the fashionable businesswoman. The changing infrastructure of capitalism has allowed it to happen: we've been let down by the men in pinstripes with slicked back hair, and by their female counterparts in pencil skirts and blazers. With companies all over the world changing their game to make up for past losses, the look of business has changed as well. Enter the power professionista, a new kind of businesswoman woman whose standout professional savvy is reflected in her equally style-savvy wardrobe.
...
For the first time in business, we're seeing real changes—in its structure, yes, but also to its look. Times are still hard, of course, but dressing for success—and the sake of pure style—is as good a starting place for improvement as any.
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barbie_chola89
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my mother works in an governmental office, and we just had a convo about this exact thing!...she's made the observation that the majority of people who are being affected by the lay-offs are male...wonder what the "man" thinks? that is, if he hasn't already been replaced by a woman.
- 2 years ago
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barbie_chola89
