tagged w/ Sainsbury’s
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UK supermarkets are stepping up their efforts to encourage shoppers to buy fish from sustainable sources in a fresh attempt to alleviate pressure on threatened stocks.
Currently 80% of fish bought by British consumers is one of the 'Big Five' staples – cod, haddock, tuna, salmon and prawns. But experts predict that some popular species could be extinct in the wild by 2050.
On Friday Sainsbury's – the UK's largest retailer of Marine Stewardship Council (MSC) certified fish and seafood products – will offer customers asking for one of the 'Big Five' an alternative, lesser known species to try out free.
Suppliers will largely bear the cost of the drive to encourage shoppers to broaden their fish repertoire and try out little-known but sustainable species – coley, pouting and megrim, rainbow trout and mackerel. Shoppers will be targeted at the chain's 387 UK stores with fresh fish counters through the new 'Switch the Fish' campaign which will also feature regional roadshows and recipes.
Sales of "alternative" species of fish and seafood soared after being championed in Channel 4's Fish Fight campaign – led by Hugh Fearnley-Whittingstall – which launched in January. Initial supermarket sales figures suggested consumers were favouring coley, dab, mussels, squid and sardines over the salmon, cod and tuna in the TV programmes, which highlighted the wasteful use of "discard" in fishing practices while encouraging shoppers to take the pressure off popular fish stocks by being more adventurous in what they eat.
Yet new research carried out by YouGov for Sainsbury's and publishedon Monday shows that shoppers remain set in their ways. Nearly half (41%) of Britons eat cod at least once a month while a fifth of people eat tuna at least once a week. At the same time, 84% of Britons have never even tried megrim while 82% have never eaten pouting. Some 43% of fish eaters are put off trying a different type of fish if they were unsure about its taste, while 31% of people admit they would not try a new fish if they did not know how to cook it.
Supermarkets came under strong criticism last month from the Marine Conservation Society (MCS), which said they should be doing more to help the environment and boost dwindling fish stocks by helping shoppers to make the right choices.
Meanwhile, Marks & Spencer is to use the profits from its 5p food carrier bag charge to finance its 'Forever Fish' campaign starting later this month, which will promote the use of sustainable fish not only in fresh products but also in ready meals, takeaway and frozen foods. Money will also go to the environmental charity WWF to help clean up beaches and support threatened species such as turtles and dolphins.
Marc Bolland, M&S chief executive, said: "We will work together with our customers, our people and their children to promote a healthy future for our beaches, seas and fish. Forever Fish involves schools, charities, fishermen and fisheries so we can all enjoy cleaner beaches, more sustainable fishing and healthy fish."
Sainsbury's move is backed by the government and chef Jamie Oliver. Richard Benyon, the fisheries minister, said: "This is exactly the sort of thing we've been working hard for in government – sustainable fish stocks and the conservation of our precious marine environment for future generations.
"If more people start to choose a wider variety of fish, this will help in our battle to end the terrible waste of millions of edible fish being thrown back into the sea dead because of an outdated system."
Oliver, who took part in the Fish Fight campaign, added: "Earlier this year I joined the debate to encourage people to try new, less loved fish, which had a great response."UK supermarkets are stepping up their efforts to encourage shoppers to buy fish from... more
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pdy
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8 months ago
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Christine Turton was arrested by the Merseyside police for fraud over the use of a Necter card. She's been accused of using an elderly women's Necter card for buying hundreds of pounds worth of points.
Christine Turton denies the accusations saying she didn't know she had someone else's card, saying she must have been given the wrong card.
"Mrs Turton, who has been shopping at the store for 26 years, said: "I don't see what I have done wrong other than being stupid and not checking a card which not many people do."-BBCChristine Turton was arrested by the Merseyside police for fraud over the use of a... more
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On 11th October 2009, activists protested inside Sainsbury’s on Cromwell Street, West London to highlight the sale of Israeli and illegal Settlement produce by both Sainsbury’s and other major supermarket chains across the UK.On 11th October 2009, activists protested inside Sainsbury’s on Cromwell Street,... more
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The Trolley Man is a light-hearted portrait of pensioner Ernest Smith, known throughout the London suburb of Enfield, as The Trolley Man. For the last 5 years Ernest has campaigned for the removal of abandoned supermarket trollies in his local areas.
However, not everyone is as interested in trollies as he is...
One of my graduation films from my degree in Documentary Film and Television at the International Film School of Wales.
www.dfmarquez.comThe Trolley Man is a light-hearted portrait of pensioner Ernest Smith, known... more
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Sainsbury’s, the self-proclaimed eco-conscious superstore that dots the UK, installed “kinetic road plates” in the car park of its latest store in Gloucester. They work a lot like speed bumps, and the store says vehicles passing over them can generate enough power to run the cash registers.Sainsbury’s, the self-proclaimed eco-conscious superstore that dots the UK,... more
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khsing
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2 years ago
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Sainsbury's renames the Pollack fish Colin due to the cheap association consumers have with the cod substitute. Salisbury's have employed designer Wayne Hemingway to revamp the species!Sainsbury's renames the Pollack fish Colin due to the cheap association consumers... more
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Tuesday's edition of my three times a week talk show.Watch the show on here on CURRENT TV on Tues, Thurs & Sats.
In today's show :
The sun returns !
New Russian friends.
Cat's - dirty stop outs !
Will they say anything ?
The honey has changed.
Don't worry about the English.
Nikki moves to Saudi, and is too hot !
What are Oysters like ?
Vile smelling cheese.
Tracey's dog.
It's difficult finding people on Facebook.
A cigarette box is dumped.
September soon.
Small swimming trunks on the Olympics.
The corn.
Mull of Kintyre cheese.
We LOVE Boris Johnson.
New lights.
A special offer on the blueberries.
Someone else has a thing for "W"'s.
Superarts.
Stuck to the bottom.
A white face.
Gordon Brown - so unfit for the Olympics !
More out of date food.
Do I look different ?
Joe IS worthy.
A lot of them are idiots - not all - just some.
An operation.
The squirrels have a near miss.
Pet insurance.
Will they notice ?
Email : chris@unitedkingdomtalk.co.uk
WWW.UNITEDKINGDOMTALK.CO.UKTuesday's edition of my three times a week talk show.Watch the show on here on... more
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Picking up a bag of milk from the shop may sound strange but could become an everyday occurrence as a “revolutionary” eco-friendly milk container is introduced across the country.
Sainsbury’s is to sell milk packaged in a recycleable plastic bag across 35 of its stores from Wednesday, to try to reduce packaging waste. It will be available in 500 stores within a year.Picking up a bag of milk from the shop may sound strange but could become an everyday... more
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