While documentaries like "Super Size Me" and "The Smartest Guys in the Room" have shown corporate practices in a negative light, now it seems that some companies are trying to do some filmmaking of their own.While documentaries like "Super Size Me" and "The Smartest Guys in the Room" have... more
Please, sit down and remove your Peterbilt hat: there's something you should know about the upcoming long-haul trucker documentary Drive and Deliver. Sure, the movie is heart-wrenching portrayal of the ups and downs of the trucking lifeāthe long nights, the long days, the lengthy amount of time spent in a sitting position. But all those truck-porn shots of "the behemoth LoneStars, their chrome and oversize grilles gleaming brightly"? Bought and paid for, my friend. The movie is an ad. And maybe the most efficient product placement of all time!Please, sit down and remove your Peterbilt hat: there's something you should know... more