Music industry urged to embrace the Internet
source: http://www.reuters.com/article/internetNews/idUSTRE50J03U20090120?feedType=RSS&feedName=inte...
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the "dark side of the Internet" that has so decimated its business if
it is to ever regain the upper hand in the fight against piracy.
At the annual industry gathering in the south of France, executives
revealed a sliver of optimism for the first time in years, after
agreeing retail deals with the likes of Nokia, Amazon and MySpace.
But the music industry's many critics say executives need to
relinquish more control and could even pick up some ideas from the
pirates - people who have created services to download music illegally
- who they are fighting.
After years of trying to protect its content and sue anyone who
illegally downloaded it, the industry has moved to forge partnerships
with online retailers as sales slump.
In 2008, some 95 percent of the music downloaded from the Internet,
or more than 40 billion files, was illegal, leaving the overall music
market down around 7 percent on 2007.
Michael Robertson, the head of MP3Tunes who had to speak via video
link because he is still engaged in copyright infringement lawsuits in
the United States, urged the industry to go further and allow more
experiments with their music.
"When you sue a new technology, you lose the opportunity to channel that into a positive direction," he said.
"There is innovation happening but it's coming from the dark side of
the Internet, from pirates, from the underground. And that is showing
where the industry is going to be.
"You have to look underground, to see what people are doing and then give them commercial outlets that mirror that."
Consumers will only move to legal sites from illegal ones if the proposition is better and easier to use, critics say.
"There are only so many of those (large, established retailers)
around," Ted Cohen, who has been involved in hosting the MidemNet
conference for the last 10 years, told Reuters.
"The tap is going to run out. So there's got to be room for retailers who can't write a half a million dollar check." "
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- groups:
- Entertainment, Music, Tech
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- tags:
- Entertainment, Music, Tech, Industry
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mattbrawn
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Groove Armada are trying to embrace the internet with their latest release. The tracks available for free via a new online sharing system from their new record label, Bacardi.
Interesting approach to getting their music out there.
- 3 years ago
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mattbrawn
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RaceBannon
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Its a good time to be an indie music composer/producer. You don't need to be part of a major record label to make a living because of the internet. Seriously the power is back in the hands of the artist.
So create !
- 3 years ago
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RaceBannon
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AaliasChrisCarter
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Someone needs to develop a way to buy music over the internet directly from the band. Record companies are nothing more than greedy middle men that need to be eliminated.
- 3 years ago
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AaliasChrisCarter
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Sam_the_Wizer
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The internet has helped far more bands than it has hurt. So what if shitty pop groups aren't making the millions they used to? True artists will always create, even if it's not profitable. In the last few years I've found tons of amazing bands on the internet that would never get radio play.
- 3 years ago
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Sam_the_Wizer
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asherp
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REPEAL THE DIGITAL MILLENNIUM ACT!
- 3 years ago
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asherp
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CalgarC
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what they are doing is illegal according to laws that they made with the government we are allowed to share a copy of our music with friends... the record companies automatically get paid something like 25-50 cents something like that. its i-tunes and the other evil that aren't able to burn holes in our pockets
- 3 years ago
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CalgarC
