FarmsReach.com Connects Restaurants, Schools To Farms
source: http://www.npr.org/templates/story/story.php?storyId=113219549
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With the popularity of locally grown vegetables soaring, a new Web site hopes to make it easier for chefs to find farmers in their area — and have produce delivered to their restaurants. The idea behind FarmsReach.com is to provide one-stop-shopping for fresh produce from many farms at once.
FarmsReach launched in San Francisco's Bay Area last spring; its owners plan to expand to seven other regions around the country.
On the site, a restaurant buyer clicks on the products they want — sending an e-mail to the farmer, detailing the order and where to drop the produce. The direct relationship helps get at distribution problems that plague growers who need a bigger outlet than their local weekly farmers markets.
FarmsReach launched in San Francisco's Bay Area last spring; its owners plan to expand to seven other regions around the country.
On the site, a restaurant buyer clicks on the products they want — sending an e-mail to the farmer, detailing the order and where to drop the produce. The direct relationship helps get at distribution problems that plague growers who need a bigger outlet than their local weekly farmers markets.
