Tech | October 09, 2009 | 3 comments

NPD: Mac owners are bigger gadget nerds than PC owners

source: http://www.engadget.com/2009/10/06/npd-mac-owners-are-bigger-gadget-nerds-than-pc-owners/

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There's no easy way to say this so we'll just spit it out: Mac owners are bigger gadget nerds than PC owners. At least that's the conclusion drawn in NPD's 2009 Household Penetration Study. NPD concludes that Mac owners not only own more computers than the norm, they also own more types of consumer electronics -- the average Apple household owns 48 consumer electronics devices compared to 24 in the average computer household.

In fact, NPD suggests that "Apple household owners' actions and purchases can be used by the industry as leading indicators for hot new products and adoption." Unfortunately, there's no direct mention of Linux PC owners because they usually still live with their parents. Oh!
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3 comments // NPD: Mac owners are bigger gadget nerds than PC owners

  • RaceBannon
    • 0
      RaceBannon  

    • probably because mac "upgrades" whatever device you buy within minutes of your purchase and rather than toss your 2k purchase you save it in a unique collection of apple nonsense.

    • 2 years ago
  • ZeldaMasterZapp
    • 0
      ZeldaMasterZapp  

    • Is this any real f***** surprise? I mean, come on. Mac's are almost for a high priced niche market, while PC is the average. While Mac's are being used by 20 year old pros, Mac fanboys, and others, PC's are the cheap mass popular easier, and more supported way, so your mom who probably doesn't even have a clue on how to use a mouse has a PC.

      I have a PC, but truth is, I rather have a Mac, and would take one over a PC any day.

    • 2 years ago
  • Sam_the_Wizer
    • 0
      Sam_the_Wizer  

    • No big shock there. If they can afford to spend so much on a designer computer, they probably have much larger disposible incomes. As for that Linux comment, I do still live with my parents, so ouch.

    • 2 years ago
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