Digital 2010: Social Media
Fresh Business Thinking is releasing 'Digital 2010', a video series in which leading practitioners in online marketing, advertising and social media reveal the challenges and trends that will be shaping the digital world over the next 12 months.
Digital 2010 will feature several films looking at the 'big picture' in social media. Predictions made by the experts include that: PR, social media and online content will converge into one channel of communication, Twitter will introduce a geo-location service to allow businesses to pinpoint their customers, and Twitter tweets will be ranked by all major search engines.
Adam Parker of RealWire argues against 'polluting the online world' and encourages businesses to use social media tools to facilitate interesting conversations. Guy Clapperton advises businesses to have a clear objective in mind for their social media strategy. And experts reveal that Twitter will move forward to become integrated with GPS.
Practitioners featured in the series include Adam Parker (RealWire), Twitter trainer Mark Shaw, and from the world of advertising, Nick Bailey (M2M).
Digital 2010 is a thirteen episode series currently showing at www.freshbusinessthinking.tv
Digital 2010 will feature several films looking at the 'big picture' in social media. Predictions made by the experts include that: PR, social media and online content will converge into one channel of communication, Twitter will introduce a geo-location service to allow businesses to pinpoint their customers, and Twitter tweets will be ranked by all major search engines.
Adam Parker of RealWire argues against 'polluting the online world' and encourages businesses to use social media tools to facilitate interesting conversations. Guy Clapperton advises businesses to have a clear objective in mind for their social media strategy. And experts reveal that Twitter will move forward to become integrated with GPS.
Practitioners featured in the series include Adam Parker (RealWire), Twitter trainer Mark Shaw, and from the world of advertising, Nick Bailey (M2M).
Digital 2010 is a thirteen episode series currently showing at www.freshbusinessthinking.tv
