Tech | January 24, 2010 | 1 comment

Blu-ray Maker Re-Boxes $500 Player, Charges $3,500

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Above you see two Blu-ray players. On the bottom is the Oppo BDP-83, a $500 machine. On top is the Lexicon BD-30, which will set you back $3,500. Can you spot the difference, apart from the price?

It’s a trick question. There is no difference, at least not on the inside. In a daring matryoshka-like move, it appears that Lexicon simply bought a batch of Oppos and put them in new cases. Lest you think we are being picky here, or that Lexicon somehow took the guts of the Oppo and redesigned the surrounding circuitry, let us clarify. If you open up the $3,500 Lexicon, you will find an entire Oppo Blu-ray player inside, intact, with its original chassis.



Read More http://www.wired.com/gadgetlab/2010/01/blu-ray-maker-re-boxes-500-player-charges...
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