Bluefin Labs Analyzes Response to TV With Social Media
source: http://www.wealthvest.com/blog/sean-browne/bluefin-labs-analyzes-response-to-tv-with-social-...
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For years, data analysis companies have attempted to link social media updates to specific television events. Wednesday, Bluefin Labs publicly launches machine learning technology that makes a direct, real-time correlation between the shows and ads audiences are watching on TV and what those audiences are saying about that content via social media streams.
