Tech | September 25, 2011 | 24 comments

Climate communication:The science has never been more compelling, the public never so misled

JanforGore
This is a critical time. The science has never been more clear and compelling. Yet the public has never been so confused and misled. There is much to tell, and there are many scientists who are talented at and committed to telling it. People need to know the facts, and there are labs and universities ready to offer them. People also need to hear the stories of climate change, from scientists and other messengers whom they trust. The need is urgent, as the time for effective action is short. In this context, Climate Communication was born.

I’d spent a couple of decades working with climate scientists to communicate their work to the wider public. I had helped to put a lot of great reports on the shelf (see for example: Global Climate Change Impacts in the United States, Impacts of A Warming Arctic, etc.). But if a tree falls in the forest and not enough people hear, then what?

So we’re here to do everything we can to bring the science forward in a way that it can be heard. We’re still doing much of what I’ve been doing for a long time: helping scientists produce accessible reports and other science-based materials. But we’re also doing a lot more.

For scientists, we’re offering workshops in communicating climate science that go far beyond typical media training. We focus on the specific challenges of communicating about climate change. We go beyond problems of language to consider psychological and cultural issues. Our Science Director, Richard Somerville, and I led a climate communication workshop at the American Geophysical Union meeting in December 2010 and we’ll both be speaking there again this year. We led a workshop at NASA Jet Propulsion Lab on communicating about climate change. And we have more workshops planned. We welcome inquires about holding additional workshops and professional development sessions.

For journalists, we’re making the latest science available in a more accessible form and helping them identify the best experts to interview on particular topics. In a fast-paced and challenging media environment, we’re bringing the science to journalists in ways that are credible and helpful. Last week we held a telephone press conference featuring leading climate scientists discussing the linkages between extreme weather and climate change. We also posted a summary of the latest peer-reviewed science on that subject. Journalists are welcome to contact us and we’ll do our best to help.

For the public, we’re producing clear, brief summaries of the most important things they need to know about climate change, using not only words but also videos and animations. We’re providing concise answers to the key questions people ask: What’s happening to climate and why? How will it affect us? And what can we do about it?

The Yale and George Mason Universities’ studies tell us the questions most Americans want answered. Our science advisors answer those questions and more, simply and clearly, at our website in both text and videos.

Our Science Advisors include many of the world’s leading climate scientists, who are also great communicators: Ken Caldeira, Julia Cole, Robert Corell, Kerry Emanuel, Katharine Hayhoe, Greg Holland, Jeff Kiehl, Michael MacCracken, Michael Mann, Jeff Masters, Jerry Meehl, Jonathan Overpeck, Camille Parmesan, Barrett Rock, Benjamin Santer, Kevin Trenberth, Warren Washington, and Don Wuebbles.

You can read their bios, learn what they do outside of science, and even see them in action on our website, in brief bio videos. We also put together a short video on what the public really needs to know about climate change. And there are many more videos on common climate questions, extreme weather and climate change, and other topics. We hope to help amplify their voices and bring more clarity to public discussions of this great challenge.
by Susan Hassol, Director of Climate Communication


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24 comments // Climate communication:The science has never been more compelling, the public never so misled // Video

  • thedirtman
  • futuregen
    • 0
      futuregen  
    • Image
    • http://unity.edu

      Common Ground Fair Unity, Maine September 23-25, 2011

      Lou McNally, Ph.D. Summary from talk “Climate Change Implications for Maine Agriculture.

      37 degree N latitude to north pole and 37 degree S latitude to south pole has a solar insulation deficit. 37 degree N to 37 degree South has lots of solar insulation. Thus, as the planet heats up, it is the areas to the north and south of the 37 degree latitudes that are the most affected by increasing temperature, leading to arctic and antarctic melting. The areas to the north and south will eventually cool and lead to a mini ice age. The reference here was to natural cycles and the slowing of the Atlantic ocean conveyor belt that he stated would not shut off entirely. Stated he felt the cooling would occur above and below the 37 degree latitudes and that “Maine is seeing the line”. This was highly disputed by the audience (living mostly in Southern Maine) who stated everything in Maine was heating up with ice out earlier (1-2 weeks) and ice in later (1-2 weeks). The audience shouted that Maine no longer gets to 30 below zero.
      Dr. McNally stated that the deepest ice cores taken showed mini ice ages at least 21 times (naturally cyclical) and then at the deepest area, they hit leaves. It has been proven that at that time frame, there was a dramatic, rapid change, occuring over a six-year period only. He is afraid we may be facing that kind of a scenario within 10 years. Once the Tundra is exposed and the methane escapes, anything goes. He feels it is too late but that all aware people must be ready to adapt. Start saving seeds and stop driving your car immediately. The carbon you emit today from your vehicle will still be here in 115 years. He does not believe in end times philosophy, just the science of climate instability and a deep understanding of the profound effect that methane gas releases will have on the planet.
      _________________________________________________________

      Climate Change in Maine: the Problem, Response and Impact on Farms

      Summary from Stephen S. Mulkey, Ph.D. Unity College President

      By 2020 we will see the melting tundra release methane gas which will lead to disaster. Throughout the course of history we were always around 280 parts per million CO2 levels. This is now an undeniable fact. In 1980, we were at 328 parts per million. We are now at 393 parts per million. We must get down to 350 parts per million. Analogy: If you drain a bathtub at the same rate as you fill it, you are OK. But instead, we have and extra straw sized hose that is adding to the bathtub water. Over 100 years, you can see how the bathtub will overflow. There has been a 3 degree centigrade rise in temperature. There is a double digit rise in Alaska. This is a HUGE change, we are desperate and out of time. Everything will peak in 2020.

      Dr. Mulkey challenges every national academy to speak out on this issue. The scientific evidence is VERY CLEAR and VERY COMPELLING on this issue.

      smulkey@unity.edu
      Unity College: America's Environmental College

      Further comments from Lou McNally, Ph.D.

      THERE IS NO DEBATE!
      We have real work to do. Let the other people go into a room and polarize themselves! The media is complicit to the problem. We must make everyone lower their emissions. If a corporation/company can save money, then they will. We can make them save money by energy efficiency, renewable implementation. They would do it for financial reasons, without even being motivated to decrease carbon emissions. We must show them how. There has been twice as many weather events since 1980.

      Dylan Voorhees, Natural Resources Council of Maine

      We are all a part of this problem. We must all be a part of the solution.

      In Maine, industrial emissions have decreased but the transportation and residential CO2 emissions have increased.

      The Koch (Coke) brothers are paying lobbyists in Maine to influence the Environmental Advisory Group's recommendations.

      Energy efficiency saves money across the board. We must all support Efficiency Maine.

      We need clean fuel standards to stop the pollution in fuels. Stop the tar sands.

      Anne D. Burt, Maine Partner for Cool Communities

      Clean air zones – no idling campaign: no idling for more than five minutes in
      turnpike park and ride zones. Goal: weatherize every business and home by 2020. Home energy savings program, PACE loan program. Easiest way is to leave the naysayers alone and just take action ourselves. In 10 years it will be totally over. We must do it ourselves NOW!

    • 8 months ago
  • JanforGore
    • 0
      JanforGore  
    • futuregen:

      "By 2020 we will see the melting tundra release methane gas which will lead to disaster. Throughout the course of history we were always around 280 parts per million CO2 levels. This is now an undeniable fact. In 1980, we were at 328 parts per million. We are now at 393 parts per million. We must get down to 350 parts per million. Analogy: If you drain a bathtub at the same rate as you fill it, you are OK. But instead, we have and extra straw sized hose that is adding to the bathtub water. Over 100 years, you can see how the bathtub will overflow. There has been a 3 degree centigrade rise in temperature. There is a double digit rise in Alaska. This is a HUGE change, we are desperate and out of time. Everything will peak in 2020."
      ____
      That is a scenario I can actually see based on the rate of Co2 emissions and the fact that it appears the global community is not going to do anything near adequate to counterbalance this. At the rate we are going now I can see action becoming less effective because we waited too long. This is why sustainable agriculture in developing countries and in industrialized countries at a certain percentage to start is so crucial. We don't have time to invent big technological gizmos costing us billions more that only make others rich without knowing for sure they will counter this. I too after reading these reports and watching this unfold know that once you go over 400 ppm you are beyond the danger zone in regards to being able to live in that human comfort zone. The sad thing about all of this is that it is preventable if people have the education, information and tools they need to counter this. We have to face that what we have put there over the last century is already having an effect. The point is to lessen that effect for the future to the point that it will not become catastrophic. However, when you have people out here either by design or paycheck telling people that Co2 doesn't even trap heat so there isn't anything to worry about, there is something to worry about.

    • 8 months ago
  • Gravity_Man
    • 0
      Gravity_Man  
    • JanforGore:

      So in short we today are being slammed by a CO2 hammer that was thrown 1 1/2 decades ago? So if we went Full Reverse right now we continue taking the greenhouse effect beating for another 15 years at 393 ppm?

      Thanks Jan. Very informative of you.

    • 8 months ago
  • Gravity_Man
    • 0
      Gravity_Man  
    • JanforGore:

      Should people put in much Real-Time Worry about a problem that's set in stone to happen for another 10-12-15 years no matter what they do today?

      People should always be mindful of the planet and the condition of their surroundings, we know that, that's simply being an aware being, yet at the same time being 10-15 years "behind the eight ball" would call for running the ball 15 YEARS to cross the Goal Line.

      Americans are not healthy enough to do a 15-year run. In 1980 perhaps they were that healthy. They take too many anti-depressant pills. Anti-depressants cause all blood vessels in the body walls to grow thicker, causing heart disease. Americans have been shoving down these pills since 1980. The destruction to their circulatory system -including brain vessels- has been complete.

      I took one for 12 years and it almost finished me. Caused my brain to shrink in size, brought me into circulatory issues arterio AND athero, gout, even attacks of both dementia and pre-Alzheimer's. Nutrition products are the ticket Jan. The body cells die off every 7 years, so if you take more nutrition for 7 years you will begin re-defining your body out of all those problems.

      It is however a very tough row to hoe. Sometimes you have relapses and recurrences and cry out to die. That's what the "American diet" does for people. That is why right now the entire world is in the grips of a Diabetes Pandemic. Dr. Bob Martin has a weekly radio show and he stated worldwide one person flakes off from Diabetes EVERY 7 SECONDS.

      When people cannot afford good food they choose low-nutrient foods. Jan, the human species is dying.

    • 8 months ago
  • IceKat
    • 0
      IceKat  
    • Image
    • JanforGore:

      "Throughout the course of history we were always around 280 parts per million CO2 levels. This is now an undeniable fact. "

      Oh dear... and history shows us that CO2 follows temperature rises, does not trap heat causing runaway global warming, and was not responsible for this year's storms, droughts or heatwaves.
      Still, repeat a lie often enough and it will become 'fact' in some peoples' brains.

      "We have to face that what we have put there over the last century is already having an effect."

      Just wondering, why did temperatures begin to rise much earlier than CO2 concentrations increased?

    • 8 months ago
  • Gravity_Man
    • 0
      Gravity_Man  
    • IceKat:

      Answer: the previous 11-year solar increase did it.

      Solar Spike set off Evaporation Spike set off Methane Release Spike set off Climate Pendulum Spike.

      We don't live in the distant Past. The recent Past is quite sufficent to explain the Present experience.

    • 8 months ago
  • IceKat
    • 0
      IceKat  
    • JanforGore:

      "I too after reading these reports and watching this unfold know that once you go over 400 ppm you are beyond the danger zone in regards to being able to live in that human comfort zone. "

      400ppm is nowhere near the limit of human tolerance or comfort, far from it, in fact CO2 concentrations in your house right now are much above this level.

    • 8 months ago
  • noxidereus
    • 0
      noxidereus  
    • To those who argue that humans are too insignificant to alter the climate of the entire Earth, it is useful to inform them how thin the atmosphere really is. If the Earth was the size of an apple, the atmosphere would be thinner than the skin of the apple.

    • 8 months ago
  • JanforGore
    • +1
      JanforGore  
    • noxidereus:

      "The thickness of the atmosphere compared with the size of the Earth, is in about the same ratio as the thickness of a coat of shellac on a schoolroom globe is to the diameter of the globe. That's the air that nurtures us and almost all other life on Earth, that protects us from deadly ultraviolet light from the sun, that through the greenhouse effect brings the surface temperature above the freezing point. (Without the greenhouse effect, the entire Earth would plunge below the freezing point of water and we'd all be dead.) Now that atmosphere, so thin and fragile, is under assault by our technology. We are pumping all kinds of stuff into it. You know about the concern that chlorofluorocarbons are depleting the ozone layer; and that carbon dioxide and methane and other greenhouse gases are producing global warming, a steady trend amidst fluctuations produced by volcanic eruptions and other sources. Who knows what other challenges we are posing to this vulnerable layer of air that we haven't been wise enough to foresee?" Carl Sagan

      That says it all. And the person who voted you down obviously knows nothing about science.

    • 8 months ago
  • noxidereus
  • JanforGore
  • JanforGore
  • IceKat
    • 0
      IceKat  
    • JanforGore:

      Without an atmosphere the temperature would plunge below freezing at night but be blisteringly hot during the day.
      Our moon experiences temperatures between 123°C and -233°C. Earth's albedo is different and therefore temperatures would not follow exactly those of the moon, but the difference wouldn't be massive.
      The atmosphere is not a nice blanket that keeps us warm, it also keeps us cool! The atmosphere regulates the temperature on earth. CO2 plays a part in regulating the temperature by absorbing energy at a specific (very narrow, and already mostly covered by water vapour) wavelength, but it does not just re-direct that energy back to the surface, the energy is scattered in all directions. What's more, the energy re-radiated does not add to the surface temperature, it just slows cooling, just like other atmospheric gases.
      Doubling CO2 concentrations would increase atmospheric pressure by around 0.00015 atm and therefore raise surface temperatures by maybe 0.01°C, and that is only if other factors don't come into play. Feedbacks are, to date, seen to be negative; the planet has its own way of regulating itself.
      Y'see, the atmosphere really isn't anything to be scared of.

    • 8 months ago
  • Gravity_Man
    • 0
      Gravity_Man  
    • These are a few facts Jan. #1, President Obama was elected by riding everybody's hopes of changing to Green Energy, right?

      Now #2, Obama is a hated man. And his Green Energy initiatives looks like when Obama gets shot down => the environmentalists and greenies are going to go down with him, and his Hope and Change.

      It's all one big toilet flush ABANDON SHIP ALL HANDS!!!

    • 8 months ago
  • futuregen
    • 0
      futuregen  
    • http://bangordailynews.com/2011/09/25/environment/the-35th-common-ground-country...

      UNITY, Maine — With soil-testing experts, pig pens, worms and composting lectures, the Common Ground Country Fair is willing to put up with a lot of dirt, but not dirty air.

      More than 500 people gathered Saturday for an event aimed at raising awareness about how much carbon dioxide is in the air. The 20-minute event embodied this year’s fair’s theme: fighting climate change.

      “Three across!” a volunteer told people who walked through a ribbon gate and into a green field on Saturday afternoon.

      The hundreds of people came out in a three-people-wide line and formed the number 350 with their bodies. Some raised up pumpkins. Some wore costumes. Nearby, a man with a camera stood in a bucket raised by a truck and snapped an aerial photo.

      The event was part of “Moving Planet” a special day hosted by 350.org, a website that pushes for awareness that 350 carbon parts per million is the amount the Earth’s atmosphere can safely contain. It currently contains 390 parts per million, according to the website. The Maine picture will be added on the website to about 2,000 others from across the world.

      Unity College staff member Sara Trunzo helped organize the event. The woman, who has long blond dreadlocks that hang past her belt, said 350 and Common Ground Fair were a perfect match.

      “We wanted to draw the connection between sustainable food systems and the end of climate change,” she said. “I’m not a scientist. This is about making different choices in our own lives and asking our legislators to make those choices for us.”

      One of those life choices local people make to reduce their carbon footprint is to buy local food, Trunzo said.

      The fair, put on by the Maine Organic Farmers and Gardeners Association, knows a lot about local food. All weekend, tens of thousands of people ate locally produced hamburgers, potato chips, fried dough, pad thai, blueberry pie and more.

      “Almost all of the food here is from Maine and it is all organic,” said Heather Spalding, the associate director of MOFGA.

      The result of all that locally made food at the fair, aside from maybe a stomachache, is a $350,000 jolt of money into that sector of Maine’s economy, according to Spalding. That’s how much the roughly 60,000 people at the 35th Common Ground Fair ate over the weekend.

      The farmers who grow all that food in Maine have felt the effects of climate change in the past few decades, according to research by the University of Maine presented by professor John Jemison at a climate change lecture on Saturday. Apple farmers have had to move up their picking season by about a week since the 1990s because of weather changes, for instance.

      “MOFGA doesn’t have a climate change program, but we’re very concerned about it. We feel organic agriculture is a way to reverse the problem of climate change,” Spalding said.

      Dylan Voorhees, the clean energy director for the Natural Resources Council of Maine, sat under a tent for a climate change lecture where he told an audience of about 100 that it’s things individuals in Maine do that matters. He cited things like eating local food, driving less and properly weatherizing homes.

      “There are real solutions we can have in our homes and in the state of Maine,” Voorhees said.

    • 8 months ago
  • entropyincarnate
  • ozzone
  • JanforGore
  • entropyincarnate
    • 0
      entropyincarnate  
    • JanforGore:

      Your welcome jan and ozzone. I've been studying cleantech extensively for quite some time, as it was part of an investing process for me. But that site pretty much introduces one to everything they'll ever need, as it brings all the sites to one place.

    • 8 months ago
  • JanforGore
  • ozzone
    • +1
      ozzone  
    • Image
    • JanforGore:

      There is a great article in National Geographic called ‘World Without Ice’ Oct 2011 that talks about a surge of carbon 56 million years ago called the Paleocene-Eocene Thermal Maximum, or PETM. It took 150,000 years before the carbon was reabsorbed. It caused ‘drought, floods, insect plagues, and a few extinctions.’ the carbon curve on the chart shown is eerily similar to the one we are headed towards now. Very scary. Check it out.

      “ The PETM "is a model for what we're staring at—a model for what we're doing by playing with the atmosphere," says Philip Gingerich, a vertebrate paleontologist at the University of Michigan. "It's the idea of triggering something that runs away from you and takes a hundred thousand years to reequilibrate."

      http://ngm.nationalgeographic.com/2011/10/hothouse-earth/kunzig-text

    • 8 months ago
  • JanforGore
  • JanforGore
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