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Helio Flames Out!
Helio "Don't Call me a Phone Company" Mobile was acquired from Korea's SK Telecom today by Sir Richard Branson's (of the UK of those not in the know) Virgin Mobile USA for a down right cold $39 Million - a meer $230 per subscriber.
[Via Engadget]
Q&A from Helio's Website:
HELIO and Virgin Mobile USA are teaming up to combine our strengths and deliver a better mobile experience. On June 27th Virgin Mobile USA announced that it had signed an agreement to acquire HELIO.
HELIO gains access to Virgin Mobile USA’s extensive distribution network and broad customer base, while Virgin Mobile USA gains access to HELIO’s exclusive, high-end devices and premium services. Both companies look forward to coming together to bring exciting prepaid and postpaid opportunities to their customers.
Q: What does this mean for current HELIO members? Can I still use my HELIO device, while keeping my HELIO service plan and number?
A: Current service plans will continue without interruption – it will be business as usual. HELIO members are at the center of this transaction and we’ll continue to bring them the innovative mobile services they’ve come to expect.
Q: Can new members still sign up for HELIO service?
A: Absolutely. HELIO will continue to offer exclusive, high-end devices and our innovative All-In plans.
Q: Will the HELIO brand be retained, or will everything migrate to Virgin Mobile USA?
A: Over time, we expect that all aspects of the customer experience will be integrated under the Virgin Mobile USA brand. Integration of the direct sales channel will begin immediately, and we expect that existing HELIO products and services will soon be offered through the Virgin Mobile USA website at www.virginmobileusa.com.
Q: So what’s next?
A: We’re excited by the possibilities our new, combined team offers. We have some big ideas, but as you can imagine, a little bit of housekeeping is in order before we share them. Stay tuned!
Q: Does this affect my current contract with HELIO in any way? When Virgin Mobile USA does acquire HELIO, can I end my current contract without paying an early termination fee (ETF)?
A: HELIO contracts remain in effect and unchanged by this transaction. HELIO members who wish to end their contract early will still be subject to an early termination fee (ETF).
Helio "Don't Call me a Phone Company" Mobile was acquired from Korea's SK Telecom today by Sir Richard Branson's (of the UK of those n... more -
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Thanks to Eric_C for being the first to post about the huge Virgin Mobile Festival going on down in Baltimore, Charm City, later on this summer.
To send us your favorite event for on-air consideration, go to:
http://www.current.com/undertheradar
Thanks to Eric_C for being the first to post about the huge Virgin Mobile Festival going on down in Baltimore, Charm City, later on th... more -
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As quoted from Paste magazine:
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