Wachovia VCAM Videos

  • Public Topic: Everyone is invited to contribute articles about Wachovia VCAM

  • Wachovia: Way2Save VCAM

  • Make an Ad for Wachovia!
    • $$$ PAID ASSIGNMENT
    • VIDEO SUBMISSIONS ONLY
    • ENDS 26/06/2008 03:00 AM GMT

more info

Does stashing 10% of your paycheck into your savings seem like an archaic (as well as painful, unrealistic and troublesome) idea? Apparently, it does. These days, Americans are saving less and taking on more debt.1 Now with Wachovia’s new Way2SaveSM program, saving is almost effortless. When you make check card purchase or pay a bill online, $1 is transferred from your Wachovia free checking account to your Way2SaveSM high interest savings account.2 With the Way2SaveSM program, you can let your imagination be your limit and not your wallet.

your assignment:


Is your favorite band playing a once-in-a-lifetime reunion show in another country? Thinking of upgrading your current set of wheels? Do you have dreams of backpacking the globe ten years from now? Make an ad showing us something worth saving for and how the Way2SaveSM program can help you get there.

requirements:


  • Do your best to keep your VCAM under 60 seconds
  • Make use of the mandatory end tag provided
  • The tone must be exciting, fun, upbeat, and optimistic and appeal to a diverse audience
  • (Optional) You can mention that Wachovia will even pay you up to $300 just for saving.3


1 "Confront the Savings Crisis." Retrieved December 4, 2007, from http://www.fundingyourfuture.org/confronting/

2-3 Excludes online payments that post to your account as paper checks. Customers enrolled in the program earn a 5 percent annual bonus in year one, up to $300, and a 2 percent annual bonus in years two and three, up to $300. Bonuses are calculated on an annual basis for the first three years on eligible balances. The eligible balance is equal to the savings contributions for the current year (i.e., the sum of the $1 transfers and up to $1,200 of the recurring transfers) or the Way2Save account balance, whichever is less. The Way2Save account is a variable rate account and the rate is subject to change after account opening. Fees may reduce earnings.


This assignment closes June 25th, 2008




download assets
Wachovia Animated Endtag (.mov)


resources

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